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When you run a corporate blog sometimes it’s difficult to come up with interesting topics on a regular basis. We’ve discussed creating an ongoing series, but today I’d like to discuss blogging to your existing customers, and turning them into repeat customers. If you are selling products or services, chances are you…
One major problem that website owners and bloggers encounter regularly is coming up with ideas for posts to ensure regular blog updates. One tactic that is extremely useful for this is creating an “ongoing series”. So what is an ongoing series? An ongoing series example would be doing a series…
Is having a high exit rate bad? In pursuit determining whether Google is using analytics data to ranks SERPS, many marketers put undue focus and weight on factors like bounce rate and exit rate instead of taking a more holistic look at the statistics in relation to one another and…
The ultimate goal of every business is to increase its bottom line. For your business to achieve this goal, you need a cost-effective marketing campaign strategy that can drive sales for you and help grow your business. In the event that you’ve been struggling with your business’ bottom line, SEO…
Unknown to most small business owners, there are tons of benefits they stand to gain from optimizing their business websites. Basically, Search Engine Optimization otherwise referred to as SEO is a process of causing an impact on a webpage or website on the search engine’s un-paid search results. In simpler…
